Ninja Warrior was massive just a couple of years ago. Everyone really has tuned out of free to air tv. I had no idea it was even back so channel 9 marketing outside of their own channel (which I’ve just now realised I don’t watch at all) might not be as effective as it used to b
Oh how the mighty have fallen.Ouch, BB was only 1k higher than Wimbledon which aired from 9:30 to midnight on 9. Also Ninja Warrior flopping big time like I predicted.
The Cheap Seats also outrated both BB and Ninja Warrior in all key demos.
Take a look at this from just 5 years ago.
Ratings: Nine's gleaming athletes have wiped the floor, launching as the biggest non-sports audience of the year.
Interestingly, MasterChef rated 625k that night, and was a distant 3rd in the reality TV battle.
It’s amazing how fast FTA TV viewing has declined.