Don't get who 7/9 think they're appealing too. Surely anyone who has invested multiple nights a week in Masterchef for the last few months isn't going to want to hop on to a new food show the very next night, and for those who don't watch Masterchef they're even less likely.
Obviously Australian TV is pathetic in it's childlike rivalry meaning neither 7 or 9 would risk letting the other one get in first, but really both their shows would have stood a better chance of getting an audience had they given viewers a week or two to actually miss Masterchef first.
Obviously Australian TV is pathetic in it's childlike rivalry meaning neither 7 or 9 would risk letting the other one get in first, but really both their shows would have stood a better chance of getting an audience had they given viewers a week or two to actually miss Masterchef first.