Masterchef has bigger audience growth than BB in later years, according story snippets below. (Surprise, surprise)...
Just HURRY UP already!,...
Less than a week out from premiering its food juggernaut, Network Ten has revealed the brands backing season eight of MasterChef. Principal sponsor for the show, Coles is returning, and it's joined by Harvey Norman, Swisse Wellness, IKEA, Devondale, ANZ and travel partner Qantas.
Network Ten executive general manager for Sydney, Louise Barrett...Last year the finale of season seven saw it pull an audience of more that two million metro viewers, with Barrett saying after growing 31% in 2014, MasterChef Australia’s audience increased another 15% last year.
“No other reality show in Australia has ever seen growth like that in its sixth and seventh years,” she says. “The show’s popularity extends beyond the television screen. A true multi-screen sensation, the 2015 series had 23.4 million video views on tenplay, up 37% on 2014, and 21.7 million impressions on Twitter,” she added.
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