One of Seven’s big swings for 2020 is Big Brother, and Ross offers more details for frenzied fans.
“This is a version of Big Brother where the game really has changed. New rules. New housemates. New house,” he declares.
“With the vision that Endemol Shine have presented to us and the really talented people working on the show, we’re very confident with what we’re going to get – a Big Brother for 2020 that will be fun, competitive and thrilling. I’m also pleased to say that Australia will still get to decide who wins Big Brother.
“It’s like the house at the edge of the world.”
“The scale of the Big Brother house that is being built will blow people away. It is a huge, exciting build on North Head in Sydney. It’s like the house at the edge of the world.
“It’ll start filming very shortly and it will be coming pre-Olympics.”
I ask if the network considered The Circleahead of Big Brother?
“Big Brother at the very least represents an established brand. Look at the amount of attention and the reaction to the announcement. That sort of organic buzz and excitement you can’t underestimate,” he explains. “Most of the time you have to pay for that sort of noise.”