BBUK 2025

[Brekkie]

Idk if I’ve just not been seeing it but there seems to be absolutely no hype at all for this season, how much longer is ITV locked into their contract?

About 8 weeks. They were still in discussions about Celeb BB a few weeks back, trying to demote it to ITV2 and no doubt cut what they pay for it.

 

[the Theorist]

Idk if I’ve just not been seeing it but there seems to be absolutely no hype at all for this season

Agreed. The difference in social media campaigns between BBUK and BBAU at the moment isn't even comparable...

Big Brother UK on Instagram: "Three days until your newest obsessions drop into the House! Big Brother returns Sunday at 9pm only on ITV2 and ITVX! #BBUK"

201 likes, 8 comments - bbuk on September 25, 2025: "Three days until your newest obsessions drop into the House! Big Brother returns Sunday at 9pm only on ITV2 and ITVX! #BBUK".

www.instagram.com

 

[Kingston]

Agreed. The difference in social media campaigns between BBUK and BBAU at the moment isn't even comparable...

Big Brother UK on Instagram: "Three days until your newest obsessions drop into the House! Big Brother returns Sunday at 9pm only on ITV2 and ITVX! #BBUK"

201 likes, 8 comments - bbuk on September 25, 2025: "Three days until your newest obsessions drop into the House! Big Brother returns Sunday at 9pm only on ITV2 and ITVX! #BBUK".

www.instagram.com

The lead in to the first series was decent but this feels like there’s been very little effort. It also doesn’t help that ITV’s official branding is quite tacky. Best promo was probably the one used for the AJ & Will announcement.

 

[Afflllate]

We havent even been given any sneak peeks at the house yet if im not mistaken? Hopefully that could mean they've given it a bit of a shuffle around/update this time?

 

[kamui]

They’ve given a sneak peek this morning:

https://twitter.com/x/status/1971464533928706423

Overall, it’s what you expect from ITV: design of the house follows design of the logo. But there are new sofas and the dining table was replaced by a new eye-shapes table featuring the logo.

 

[Afflllate]

13 seats at the table could be a signal they're not planning on overstuffing the house on launch night again. Might we get an Intruder or two this year to shake things up perhaps.

 

[kamui]

More pictures from the house on Instagram:

View this content on Instagram

View this content on Instagram

 

[matts bb]

Sorry but it looks terrible. I